Kevin B. Doyle
PRODUCT DESIGN LEADERENTERPRISE & INTERNAL PLATFORMS

I lead data-driven design for the captive customer.

The captive customer is the employee - the person who uses enterprise applications all day and never gets a say in how they are designed.

I've spent my career on complex, data-heavy enterprise applications - internal operational tools, regulated financial systems, federal platforms, and most recently the tools engineers build with.

THE LAST FOUR YEARS
REACH

Served 3,000+ developers by designing products and resource portals that allowed developers to focus on the work they love doing

EFFICIENCY

Saved 21,000+ developer-hours quarterly over two years by applying customer research principles to product engagement

RESEARCH

Led org-wide survey initiative which led to 12-25% improvements in deep work and build and test drivers across org

CASE STUDIES
FANNIE MAE

Chassis CodeGen

Platform DesignVisual DesignDeveloper Experience

55 microservice components, each needing its own customization form, with new ones shipping continuously. Designing them one at a time would have made me a permanent dependency of the release process. So I designed the application experience and created the form guidance the developers built from — then approved the layouts at sprint review.

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FANNIE MAE

DragOn UI Builder

Platform DesignDesign SystemDeveloper Experience

A drag-and-drop UI builder that lets developers assemble interfaces from live components and generate design-system-aligned code by construction. I led the UX work that turned a hard-to-use open-source foundation into a tool teams chose to adopt across the organization.

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CGI FEDERAL

USPTO Open Data Initiative

Federal PlatformProduct VisionInformation Architecture

Led the product vision for USPTO's Open Data Initiative — a federal mandate to make the agency's entire “treasure trove” of patent and trademark data public, with no market alternative to fall back on if it got it wrong. Shipped ahead of schedule; the platform ran for nearly a decade before evolving into USPTO's current system.

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HUGE

AXA Vantage Agent Portal

Enterprise PortalCustomer ResearchDesign Strategy

A professional portal for insurance advisors managing complex client portfolios — turning dense, regulated financial data into workflows an advisor could use directly with their clientele.

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LIVINGSOCIAL

Rearview Engineering Platform

Platform DesignDeveloper ExperienceVisual Design

When servers went down, the company lost thousands per minute. I designed the monitoring tool engineers used to see system health at a glance and act before small failures cascaded — built in direct partnership with the engineers who'd live in it.

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RESOURCES

Gathering Data

These are resources I use to gather the data to help me, the dev team, and stakeholders make informed decisions. These templates are for collaborative exercises — you're welcome to use with your design team, developers, and business stakeholders.

ABOUT ME
Photo of Kevin B. Doyle

Hi! I’m Kevin.

Designing experiences that truly improve people’s lives is my professional passion.

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